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PROJECTS
SAMPLE CASES
Case 1 ... retail offerings study sharpens first-encounters for 20% downstream sales increase
Case 2 ... vendor impact research guides tiered and incentive contracting for 18% margin boost
Case 3 ... regional demand and competitor analysis pinpoints 10% market footprint expansion
Case 4 ... skilled concept presentations net blue chip customers for novel IT system prototype
McDonnell /FBC Projects
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